-- It's hard to get shi* down if people don't have clearly defined roles --
However, "hating" the business from one day to the other is probably impossible -- you've gotta be nuts, especially when talking about BlendZ. Situations that decay the level of motivation at the business might arise, negatively affecting the culture, leading it to a period of frustration and inequality in terms of work load between employees.
So... just like in any other real business, at BlendZ a switch was turning off. As systems where getting established, and everything was practically done -- at least we believed so -- there where specific roles that had less work than others, creating a tension within the group where people had free time any moment we had the chance to work on BlendZ; roles where clearly not defined.
With this problem in mind, INNOVATORS (us) came together to suggest possible solutions to tear down the tense barrier that was slowly killing BlendZ. Along several possibilities there was ONE that seamed extremely adequate and coherent to achieve at the moment. Just to give a quick overview, this is how it looked like:
This set-up, organized not only the section of marketing but the entire business, as everyone was involved in a specific role and time was used wisely. |
Yet, this solution, which seemed perfect didn't last as much as we expected: things changed up a little bit after realizing an important aspect of BlendZ. When presenting the idea to the Junior class (upcoming Seniors that will take on BlendZ) we described BlendZ as a potential business that could be run JUST by 6 people, when in reality it has always been manipulated by 12. What was the purpose of selling the idea to the Juniors with that specific point if we had never tried it before? We were risking BlendZ's stability and development BIG TIME!
This changes at BlendZ, are a clear example of what I mentioned 2 blogs ago: IN A STARTUP BUSINESS, THERE'S ALWAYS SOMETHING TO DO, YOU CAN ALWAYS IMPROVE AND ADD VALUE.